Born in Milan


Founded in 2015 by twin sisters Elena and Giulia Sella, DesignByGemini is a design studio that combines the two disciplines of its creators- interior design and architecture- with passion and development of the digital.


Live on Social Media

A youthful approach to interior design

Originally intended to be a design blog, today DesignByGemini specialises in interior design, product design and installation, with particular attention on the development of publicity and promotion on social media. From here stems the project’s collaborations with the fashion world, YouTube channels, national radio, e-commerce, and international art and design exhibitions. DesignByGemini has at its heart a modern approach to design that sees social media as a promoter’s best friend, and it is constantly on the lookout for original and innovative concepts.


You might remember them form any of these high profile actions...

- Designergy's stand Design during SwissBau fair in Basel - Temporary store project in the center of Milan for Generali Group, largest insurance company in Italy -Set Design for the FW18 Campaign of Les Petits Joueurs, Italian luxury handbag brand - “Mirror Of The Day” installation, selected project for “Discovering People & Stories”exhibition at Superstudio Piu’ at the Milan Design Week 2017. (The mirrors of the installation have been selected from Le Bon Marchè department store in Paris for its Christmas special sale!)